Fans of Cry Babies Magic Tears now have even more options to follow their favorite characters’ adventures as IMC Toys has secured a global deal with the world’s leading entertainment streaming service, Netflix.

For over 31 years, the National Parenting Product Awards (NAPPA) has been ensuring that parents purchase the highest quality products that help them connect and enjoy time with their families.

New Platform to Feature Content Supporting New Fall 2021 Line Up

The growing brand Cry Babies that continues accumulating successes worldwide, has launched the first version of its app for kids worldwide. The Cry Babies app presents to the little ones the world the Cry Babies Magic Tears live in, in a more interactive and colourful version.

 Following two years of exceptional growth, IMC Toys is pleased to announce the expansion of their US operations with the appointment of two key team members and relocation to a brand new office.